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Case study2026

Umbrella — Pre-Launch for the Everything Queer App

A pre-launch platform for the LGBTQ+ community, built to grow domain authority before the full app ships in 2026.

Umbrella is the everything queer app — a platform for the LGBTQ+ community. Its pre-launch static site is built to grow domain authority from day one before the full platform ships in 2026.

The approach

A no-framework, SEO-first static build — core pages, community Q&A, glossary, city guides, resources and early blog content — the same philosophy as this portfolio.

Status

Pre-launch — umbrella.lgbt.

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